Every great navigator knows she doesn’t need to see the whole horizon, she just needs the right crew and the courage to set sail. Now in its third year, the Amplify Women Tampa Bay Annual Summit returns for two transformative days designed to equip, inspire, and connect the women who are steering our region forward. Navigators of Change: Women at the Helm is more than a summit. It’s a convergence of bold ideas, real talk, and the kind of community that changes the course of your career and your confidence.
The James Museum of Western &
Wildlife Art, St. Petersburg, FL
Friday 9:00 am – 4:00 pm
Saturday 9:00 am – 3:00 pm
General Admission & VIP Tickets Available
Registration for the summit starts at 8:00 AM both Friday and Saturday. The program runs from 9:00 AM to 4:00 PM on Friday and 9:00 AM -3:00 PM on Saturday.
Closing the Generation Gap
featuring Dr. Valeria Steele, Jordan Torelli, and Carol Hasbrouck
Women In Sports Leadership
featuring Christina Unkel (Tampa Bay Sun), Yanna Boutzoukas (Tampa Bay Rays), Andrea Murphy (Vinik Sports Group/Tampa Bay Lightning), Megan Baker (Baker PR, Moderator) Christi Bedan, (VP of Marketing and Media for the Tampa Bay Buccaneers)
Keynote Speaker
Dr. Sandra Braham – Link to her book
Women In Tech Leadership featuring Amanda Wick, Candace Williams
Fireside Chat with Ya La’Ford Living and Leading Creatively
Panel speaker – SATURDAY
Amanda Wick serves as Founder and CEO of the Association for Women in Cryptocurrency, a global network advocating for the equal inclusion of women in digital finance, and as a Principal at Incite Consulting.
Panel Speaker – Friday
Andrea Murphy is the Vice President of Marketing at Vinik Sports Group and the Tampa Bay Lightning. She oversees the day-to-day functions of fan engagement, acquisition strategies, and advertising campaigns.
Panel speaker – SATURDAY
Candace Williams is the Associate Director of Cybersecurity Leadership at Raytheon, an RTX business, and a LinkedIn Top Voice in cybersecurity.
PANEL SPEAKER – FRIDAY
Carol Hasbrouck is a speaker and author who draws on a decade-spanning career in high-stakes real estate and mortgage sales to help high-performing women reconnect with the decision-making instincts they’ve stopped trusting.
Panel speaker – FRIDAY
Christi Bedan is the VP of Media & Marketing for the Tampa Bay Buccaneers, where she leads the strategies and teams that grow one of the NFL’s most recognizable brands. With a career built at the intersection of media, technology, and culture, Christi knows how to connect with audiences and turn that connection into real business results.
Panel speaker – FRIDAY
Christina Unkel is President and General Manager of the Tampa Bay Sun, Tampa Bay’s only female professional sports team. Christina is also a 2026 Tampa Bay Business Journal Women of the Year Honoree.
Ice Breaker – FRIDAY
Dawn Hunter is a Workplace Culture Strategist and leadership speaker on a mission to make the future of work joyful, balanced, and human-centered.She brings lived insight and powerful storytelling to organizations navigating leadership gaps.
PANEL SPEAKER – FRIDAY
Jordan Torelli is a brand, lifestyle, and event photographer who helps passionate business owners step in front of the camera with clarity, confidence, and authenticity through personalized, strategy-backed photo experiences.
EMCEE
Karen Brown is a full-time licensed real estate sales associate and market expert in the St. Petersburg and Tampa Bay area. Originally from Miami, Karen found her home in St. Pete and has spent her career helping others discover everything this community has to offer.
Ice Breaker – SATURDAY
Kari Goetz is the founder of Winzig Consulting and a seasoned strategist with over two decades of experience in business development, marketing, public relations, and community affairs.
Moderator – FRIDAY
Megan Baker is the President and CEO of Baker Public Relations. She brings more than 20 years of communications expertise.
KEYNOTE SPEAKER – FRIDAY
As President and CEO of Gulf Coast Jewish Family and Community Services, Dr. Sandra Braham oversees 50+ programs spanning child welfare, elder services, behavioral health, workforce development, housing, and refugee resettlement. Under her leadership, the organization has grown by $28 million in revenue, and her impact extends well beyond the balance sheet. A recognized civic leader, Dr. Braham serves on the boards of the Tampa Bay Chamber, the St. Petersburg Area Economic Development Center, and several other influential organizations across the region.
PANEL SPEAKER – FRIDAY
Dr. Valerie Steele is a pharmacist-turned-life coach who helps professional mothers shift from reaction to intention, building the emotional resilience to show up with calm, confidence, and clarity at home and at work.
Under the sun Chat Speaker – SATURDAY
Ya La’Ford is a Bronx-born, Florida-based multimedia artist, educator, and muralist known for her vibrant geometric designs and large-scale public art. Her work explores social, cultural, and historical contexts through paint, installation, and sculpture.
Panel speaker – FRIDAY
Yanna Pantelis Boutzoukas is the Vice President of Marketing and Promotions for the Tampa Bay Rays.
VIP ticket holders enjoy the full two-day summit experience plus exclusive elevated access designed to deepen connections and maximize every moment. VIP perks include preferred seating throughout the Summit, an invitation-only VIP Dinner with speakers and select sponsors, an exclusive VIP swag bag, and a curated, high-touch experience designed for meaningful conversations and lasting relationships. Spots are limited; we recommend securing yours early!
Absolutely! A limited number of single-day tickets are available for Friday, August 7, or Saturday, August 8. If you can only join us for one day, we still want you there!
Sponsorship opportunities are available at a range of investment levels, each with unique visibility and engagement benefits tailored to connect your brand with Tampa Bay’s most influential women in business. Don’t wait! Join us today.
If you’d like to get involved, fill out our volunteer interest form. We’ll follow up with available roles, details, and everything you need to know as the event approaches.
The James Museum is located at 150 Central Ave, St. Petersburg, FL 33701. As street parking is limited, we recommend parking at the Southcore Garage. Arrive a few minutes early on both days to allow time for parking and check-in.
Absolutely. A light lunch will be provided on both days of the event. We aim to accommodate a variety of dietary needs, and options will be available to ensure everyone is well taken care of.
Becoming part of Amplify Women is simple—once you attend one of our events or our annual summit, you’re already part of our community. For those looking to deepen their connection, we also offer a complimentary directory you can join to stay engaged, build relationships, and continue growing within the network.